July 21, 2006, Newsletter Issue #17: Creating a PointRoll rich media ad

Tip of the Week

PointRoll is a rich media technology provider used by many of the top ad agencies from around the world. Their technology allows you to create interactive banner ads with panels that expand from the original size of the banner ad. This greatly increases the amount of advertising space you have, and for the publisher it allows a better use of their existing ad space. On their website, you can see numerous examples of this powerful technology at use. Many ad agencies are able to produce PointRoll ads, and if you are running large, online advertising campaigns, it would make sense to use PointRoll.

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