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October 27, 2006, Newsletter Issue #30: Creating banner ads for an affiliate program
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Tip of the Week
Most banner ad designers offer a package deal for designing banner ads for an affiliate program. You can save money by purchasing the banner ads in bulk, and using one or two design concepts across a series of banner ad sizes. Create at least 5 different sized banner ads and include some of the favorite sizes such as 486x60 and 120x60. This will make it easy for your affiliates to plug one of your banners into their existing banner ad space without editing their websites.
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