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November 17, 2006, Newsletter Issue #31: Setting up an affiliate program
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Tip of the Week
Creating an affiliate program allows others to spend their dollars marketing your products or services, in exchange for a commission on a sale. This is one of the best ways to increase your marketing without putting out a lot of money. You will need to set up an affiliate program and create numerous banner ads and text links to distribute to your affiliates. A list of affiliate marketing technologies and services can be found here. After you set up your affiliate program, create a series of banner ads in all the popular sizes and place them online for download by your affiliates. Offering the creative yourself will give you a consistent brand image and make it easy for your affiliates to start advertising immediately.
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